INTRODUCING THE IDEAL CONCEPT STORE

Get an exclusive sneak peek into the new iDeal Of Sweden retail experience.


After being named Sweden’s e-commerce company of the year, iDeal Of Sweden is now taking on the retail landscape! With the opening of the new Concept Stores in Stockholm, the company is shaping the future of retail.

By merging the physical space with the digital sphere, the new boutiques at Gallerian Stockholm and Mall of Scandinavia feature cutting-edge technology to create an immersive retail experience, located at the heart of Stockholm’s prime shopping destinations. The new concept allows the customers to enjoy the features of the product both physically and online, such as providing style inspiration directly from Instagram-enabled displays.

Next to the integration of immersive technologies, the new store concept features state-of-the-art interiors, bringing the customers Scandinavian design at its finest.

Stay tuned for our upcoming openings around the globe!

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