Magazine


12 oktober 2018

AW18 influencer style

Warm, knitted sweaters, basic black and white and focus on the details. We took a deep-dive into our influencers Instagram feeds to see...

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oktober 8, 2018

iDeal Of Sweden on tour

During the last week of September, we were out on a tour around Europe where we hosted events for 30 influencers in each...

oktober 5, 2018

Introducing: The Masculine Collection

When iDeal Of Sweden’s journey started five years ago, the customers consisted mostly of men. Along the road, however, this was changed and...

september 28, 2018

Velvet Dreams

Velvet is the fabric that begins to become a rule rather than an exception in the same time as the leaves are changing...

september 21, 2018

Introducing: Fashion Bracelets

As previously mentioned, several new product categories are being added to the iDeal Of Sweden selection this fall, and next up we would...

september 19, 2018

iDeal Of Sweden @ Melbourne & Amsterdam Fashion Week

The Fashion Weeks are on and going all around the world and iDeal Of Sweden have, during the past month, been seen during...

september 14, 2018

Introducing: Qi Chargers

Except a brand new collection of Fashion Cases, several different product categories will be added to the iDeal Of Sweden assortment during the...

september 11, 2018

iDeal Of Sweden AW 18 release party

The coveted AW 18 collection has finally been released! This was celebrated last Friday at popular Noch and Chow in Stockholm with 500...

september 7, 2018

iDeal Of Sweden @ IFA

For the fourth year in a row, iDeal Of Sweden last week attended at IFA in Berlin – the world’s leading trade show...

september 3, 2018

NEW IN: AW 18 Collection

Autumn is here and so is also iDeal Of Sweden’s brand new collection – the AW 18 collection. The autumn collection consists of...

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